China Ceramics Network NewsAs we all know, in 2017 Garcia Ceramics grandly released the "Force Black Technology Marble - Black Warrior Series" which swept the industry and caused a sensation. This model can be called "a ceramic tile customized for the young generation". It has 8 black technologies and combines color, design, performance, material and performance with simultaneous upgrades to solve a series of problems for consumers. question, this trendy series with great market reach has instantly become the iconic IP of Garcia Tile.
With the accelerated changes in the market environment, the direction of international fashion trends, and the drive of modern trends, although Black Warrior has developed at an unexpected speed when it debuted, if the product cannot keep up with the changes in trends and is updated, The original advantages will also become increasingly weakened.
Therefore,During the past two years, Garcia has been moving forward. The Black Warrior series has been continuously upgraded, evolved and innovated, and has successively launched the 750*1500 large-scale "Dark Warrior X" and "Dark Warrior< /strong>•Wei series" has enabled this series to maintain its popularity and sales volume continue to grow, both in the industry and in the terminal market.
On December 26 this year, at the "New Trend - Garcia Tile 2020 National Core Dealer Annual Meeting", Garcia Tile launched the new "Dark Warrior •Texture Stone” series, the unveiling of new products has aroused great attention and heated discussion among businessmen and industry media.
So why is it that the return of Darth Vader after two years still dazzles the industry?
In this Black Warrior press conference, we heard one word: Rebirth. Not a rebirth from the Jedi, but a rebirth from Nirvana. Let’s dissect the secret together!
Darth Vader: The Legend Returns
A journey of exploration and overcoming
The modern style of ceramic tiles has been rapidly advancing with rich elements. The products on the market now include marble, antique tiles, wood grain tiles, large slabs... and other types of tiles to meet the needs of different consumers, but with the As products tend to become more homogeneous, how to become a "distinctive" one among many brand series, resonate with consumers' senses, and thus capture the hearts of consumers has become particularly important.
Therefore, Garcia's R&D team made innovative breakthroughs based on the original 8 black technologies of Black Warrior, through a high degree of control over "texture details", to restore the texture of real marble, from fine texture to , circle patterns, fidelity to bright surfaces, breakthroughs are made step by step, and the "Dark Warrior Textured Stone Series" is launched.
The new "Dark Warrior Textured Stone Series" absorbs the world's best stone elements and evolves from "satisfying functions" to "carved texture", with texture, We carry out multi-dimensional and precise innovations in texture, light, touch and color, reshape the texture of products, polish the details with tenacity, and impress people with texture.
Stone texture Real stone texture
Restore the three-dimensional and slightly concave texture of natural stone
At this year’s Bologna Exhibition in Italy, there was also a large increase in products and space displays with antique stone patterns. Relying on the increasing maturity of ceramic technology, based on natural stone textures, the surface technology broke through the boundaries of marble patterns and achieved unlimited Close to stone texture.
The latest "Dark Warrior Textured Stone" series released by Garcia Tile is in compliance with this trend.
The "Dark Warrior Texture Stone" series uses the current industry-leading dynamic micro-carving technology and LT non-destructive texture technology to perfectly present the ingenious three-dimensional crack texture of natural stone. The texture is real and natural, and the texture is clear and delicate. When touched by hand, you can Clearly perceive the subtle three-dimensional texture of the brick surface, achieving "stone texture, real stone texture" in a true sense.
3 major innovative technologies:
❶Industry-leading dynamic micro-carving technology
❷Spain Vidres imported glaze technology
❸ LT lossless texture technology (Lossless Texture
4 core advantages of restoration:
❶Restore the light of stone
The series has two light-sensitive surfaces: texture light and stone light. The fine light-sensitive process allows the brick surface to present the real stone light in different environments. The light is soft, natural and real.
❷Restore 98% of fine lines
The new LT Lossless Texture technology perfectly reproduces the multi-layered and multi-shaped detailed texture of natural original stone. The texture restoration degree reaches more than 98%, and the texture is more realistic.
❸Restore texture
Based on the original stone texture of varying thickness, a 1 to 0.03 mm three-dimensional micro-concave finely carved texture is formed on the brick surface, which highly restores the original texture of natural stone and can be clearly perceived by touching it with your hands. The subtle texture of the brick surface.
❹ Restore color
Original digital precision color matching enables precise control of color, further ensuring the fidelity and realism of the product.
Keep up with international fashion trends
Upgrade to 750*1500mm trendy large size
With the rapid changes in ceramic products, the position of 800 specifications in the market is also slightly embarrassing. Many companies blindly pursue "bigness", and "increasingly larger" large-tile ceramic tiles seem to have become the basis for brand R&D products. Follow the direction.
Under this momentum of “bigger than bigger”, there is a ceramic tile with the same “golden size” as the 600*1200mm specification that instantly broke out in the large slab category and has been favored by many companies. Turning to popular, it is 750*1500mm large size ceramic tile which is relatively smaller than 900*1800mm and 1200*2400mm.strong>.
▷2019 Milan Design Week Space Display
In fact, during this year’s Milan Design Week, large-sized ceramic tiles of 750*1500mm and 600*1200mm have always appeared in the space displays of brands from various countries. The so-called large-sized ceramic tiles are more about practicality.
This release of Black Warrior Texture Stone also sees 750*1500mm, 600*1200mm and 900*900mm figures. It closely follows the cutting-edge trends of international fashion, has an insight into the pulse of the trend, and is completely in line with the current modern fashion. space applications. At the same time, it also brings trendy home furnishings full of unique personality to the young generation of consumers who are particular about taste and demanding quality of life.
▷2020 Black Warrior new product launch conference
Make modern and elegant life more fashionable
Unlimited creativity + 100% hard core strength support
Since the modern style became popular in 2015, Garcia Tile, as an advocate of "Modern Elegant Life", has been committed to staying on top of the trend of international fashionable home furnishings, with products as the core, With innovation as the driving force, we develop through multiple channels and use consumers' vision to promote our own quality upgrading.
Just like in the first show of Black Warrior in 2017, Mr. Ke Xianrenke said: Garcia is an international, young and modern brand, and "Dark Warrior" is a spirit. He represents Garcia's creative and subversive image of tradition.
▷Garcia Black Warrior International Store
▷Mohawk Industrial Group (MOHAWK) production base
It now seems that the emergence of "Dark Warrior Textured Stone" has once again aroused heated discussions in the industry and led the next wave of new trends. This is due to the fact that Garcia Tiles has always maintained its original intention and injected modern elegant life into Newer and trendier fashion factor.
Through the infinite creativity of the team, the advanced design concepts of Italy, and the hard core strength of the international DNA Mohawk Industrial Group (MOHAWK), we can create products as carefully crafted as Black Warrior and Textured Stone, thus presenting To bring out the vitality and maximize the value of the brand.
Garcia’s super IP Black Warrior sets off a new trend in the industry in the name of “texture stone”! Dark Warrior·Texture Stone - Stone texture, real stone texture, creating product texture in details, and quality life requires careful taste.
(This article is provided by the enterprise)
