China Ceramics Network News As the economic conditions of the Chinese people continue to improve, more and more people are beginning to pursue a better quality of life, and decoration is no exception. Therefore, high-end ceramic tiles are becoming more and more popular. A product that most families care about. As a result, more and more agents want to join the high-end ceramic tile industry.
Oceano Ceramics, the pioneer of high-end ceramic tiles in China, is a highly innovative ceramics enterprise. Its innovation is not only reflected in product research and development, but also in the ceramic tile consumption process and experience. Through insights into the nature of ceramic tile consumption, we can provide consumers with an ideal home decoration experience and better realize a happy home life.
In 2000, Oceano has far-sightedly proposed the theoretical system of "ceramic fashion", and believes that the core of ceramic tile consumption is to be responsible for the spatial decoration effect (that is, artistic, spatial, natural, and personalized) , satisfying consumers. Today, when the concept of personalized, customized and exclusive home decoration is advocated, it has confirmed the forward-looking and correctness of ceramic fashion.
Over the years, Oceano has iteratively proposed the following in terms of fashion theory and technology:
(1) In 2005, there were no bricks in the world.
Realize the leap from selling bricks to providing entire space solutions, thereby achieving the realm of "brick-free";
(2) In 2010, luxury porcelain life experience.
Promote a low-key, luxurious and tasteful lifestyle to the target consumer groups.
(3) In 2012, created for exclusive use.
It expresses that Oceano's goal of a complete set of value marketing from products and services is to create exclusive and personalized consumption experience and living space for consumers. From focusing on production, innovation, and space culture, we continue to shift to creating value marketing for consumer groups.
（4）2014 years, leader in high-end ceramic tiles.
Shifting from consumers to thinking about the company itself is a theoretical supplement and upgrade of "creating for exclusiveness". This slogan establishes the height of brand positioning and is also the goal of brand practice. This slogan positions the company from both industry and market perspectives.
(5) In 2017, high-end ceramic tile customization home.
Further upgrade of theory. Apply new technologies to provide efficient and personalized customized services and ceramic tile overall space solutions.
(6) 2019, "1+N" product strategy
Formed a "one main, multiple wings" product business structure, newly launched 12 new series of ceramic tiles representing one kind of 'architectural ceramics', newly launched landscape thick bricks, artificial stone, etc. representing 'N possibilities of ceramic tiles' New categories such as mosaics, laboratory ceramic countertops, and paving series functional materials.
From the popularization of ceramic tile decoration, the emphasis on the decorative effect of ceramic tiles, the creation of ceramic tile space on lifestyles to the variability of demand for style trends...the brand slogans over the years, Oceano Ceramics has always been free and constantly changing and developing. Research results and action guides for products, markets, and consumers in the home consumption environment.
Over the past 22 years, Oceano Ceramics has provided ceramic tile space solutions that beautify the living environment for millions of families across the country. While implementing the concept of "ceramic fashion", we take care and love for people as the starting point, adopt international original designs, and use global leading technology and craftsmanship to provide customized, exclusive and happy home experiences for families across the country.
Oceano Ceramics’ 2020 Smart Store Online Wealth Summit will be held on March 18th. Join Oceano Ceramics, do tens of millions of business, and control the core competitiveness of the market with high-end ceramic tile products! Pay a deposit in advance on the day you participate in the live broadcast, and 200 yuan can be used to offset the purchase price of 10,000 yuan. You will also have the opportunity to obtain a study card for hundreds of courses in the online classroom of Oceano Cloud Business School. Join hands with OushenPromise, win business and create brilliance together!
(This article is provided by the enterprise)
