On September 3, the 12th China Real Estate and Pan-Home Industry Cross-border Summit with the theme of "New Opportunities and Big Brands" and the 2022 "Top Ten Brands of Building and Sanitary Ceramics" were held "The award ceremony was successfully held at the Qiaoshan Cultural Center in Foshan. The award ceremony was jointly sponsored by the China Architectural Decoration Association as the guiding unit, the Material Application Branch of the China Architectural Decoration Association, and the China Ceramics Network.
Ouyang Tiansheng, chairman of China Ceramics Network and visiting professor of Jingdezhen University, Jin Cuodao, the proposer of explosive strategy theory and founder of the explosive strategy research center, founder and director of Guangzhou Jianzhong Leaders such as Hou Dingwen, president and practical marketing leader in China's home building materials industry, Liang Hongyu, secretary-general of the Materials Application Branch of the China Building Decoration Association, Wang Baowu, vice president of the Materials Application Branch of the China Building Decoration Association and president of the Guangdong Pingdingshan Chamber of Commerce, attended the ceremony. Talk about new trends in industry development.
Event site
The "Top Ten Brands of Building and Sanitary Ceramics", known as the "Hundred Flowers Award in the Ceramic Industry", evaluates the participating brands from multiple dimensions such as brand influence, productivity, product strength, originality, design, content, and operation. The brand was comprehensively evaluated. After 27 days of fierce competition in the preliminary evaluation (online voting) and the final evaluation (online voting + expert review), Samit Ceramics won the favor of the designer with its young and fashionable products. Through the unanimous recognition of netizens and expert judges, it won the 2022 "Designer Recommended Brand" award.
The 2022 "Designer Recommended Brand" award won by Summit Tile
Brand image design enhancement
Samit was founded in 2000Since its establishment, it has continuously deepened its brand value and expanded its brand awareness and influence. In recent years, in order to cater to the understanding and demands of the main consumers of Generation Z for living space, Samit has made drastic efforts to rejuvenate the brand, co-branded Doraemon across borders, proposed the brand communication proposition of "Special Love", and cooperated with Shu Ping Aoyama. Big names in design collaborate to curate exhibitions, and join hands with Guangzhou Design Week to launch the Red Cotton Design Award·The Most Beautiful Trendy Space Design Award... comprehensive changes and iterations from brand image, product research and development to marketing actions and service experience to create a brand development engine.
Summit Unbounded Experience Hall and some rock slab display areas
Integrating innovation into product design
In order to explore the possibility of co-creation in the era of individuality, Samit Tile continues to explore the integration and creation of products, and uses design to improve the value of human settlements. For example, in 2021, Samit Ceramics specially invited the famous Taiwanese designer Shao Weiyan to jointly design [Doraemon Official Authorized Product], which uses the imported ink configuration of the Italian inkjet machine and combines different Italian color glaze dry granulation processes to integrate Get into Samit’s trendy DNA. Multiple overlays express rich textures, making the product full of vitality. Various cute expressions, combined with fun prints of Doraemon elements, restore the classic beauty with a relaxed attitude, allowing Doraemon to reappear in a unique way. Before our eyes.
Official authorized product of Doraemon - wall tiles
The most beautiful and fashionable space design power
In 2022, Samit Ceramics will also be the designated partner of the "Most Beautiful Trendy Home Space Design Award" of the Red Cotton Design Award. "As a spatial material, ceramic tiles are each a reflection of personality and a carrier of inner emotions. Therefore, brands use design to pay attention to people's emotions so that products can better serve people." --— This is the vision of Samit Tile to always adhere to the vision of "being a brand that understands design better".
2022 Red Cotton Design Award "The Most Beautiful Trendy Home Space Design Award" National Peak Forum
I believe that in the future, Samit Ceramics will continue to practice the brand concept of "design + life" and continue to create "people-oriented" products with warmth, design and fun, giving life an aesthetic spirit and imagination. , bringing a better living experience.
