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A first for the ceramic industry! When ceramic tiles meet fashion, fashion blockbusters are staged in Geshi Ceramics

Release time:2024-11-11click:0

Text/Shu Tong

1

The master's work "Dream Appreciator" is renewed

The T stage is a fashion show, while the exhibition hall is a ceramic tile show. Design and aesthetics blend together in the ceramic tile exhibition hall, bringing unexpected surprises. In 2020, when the economic situation is severe, Geshi Tao went against the trend, carried out fashion to the end, carried out drastic brand image upgrades, spent tens of millions of dollars to implement the fashion upgrade of the headquarters exhibition hall, and invited heavyweight design masters to jointly promote " "Dream Appreciator" has been upgraded and renovated, striving to create a creative aesthetic space.

The creation of the "Dream Appreciator" exhibition hall of Geshi Ceramics further deepens the brand connotation of "the fashion master in the ceramic tile industry" and integrates the design concepts of fashion, elegance, style and texture into the upgraded exhibition hall image. It mainly takes the T stage as the starting point for design, and tries to present the tiles on the stage in the form of works of art, and then presents fashion trends, The fantastic and confusing visual experience and the multi-dimensional architecture create a unique space and provide visitors with an immersive experience.

"Dream Appreciator" renderings

As the transportation core of the backflow aesthetics, the extremely beautiful and winding fluid spiral staircase is perfectly combined with the T stage, turning the static space into a lively and dynamic environment, which is more in line with the new trend of consumption upgrading and in line with the user's needs. Aesthetic needs. Using exhibition hall upgrades as a powerful lever to leverage brand influence not only comprehensively enhances the overall image and style of the brand, but is also important to enhance the terminal image nationwide from point to point.This initiative provides a model and lays the groundwork for the future upgrade of Geshi Tao terminal exhibition hall.

"Dream Appreciator" renderings

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The combination of powerful forces creates super-burning fashion sparks in an instant

In 2019, Geshi Tao signed a major contract with the international superstar couple "Simon Yam & Qi Qi" as its image spokespersons, combining internal and external fashion masters, noble and elegant fashion beauties and charming ceramic tile brands across borders to create a Fully interpreting the brand concept of "fashion master in the ceramic tile industry", classics and trends collide, and super-burning fashion sparks burst out instantly.

As the originator of the concept of "fashionable ceramic tiles" in the building ceramics industry, Geshi Ceramics uses fabric elements on ceramic tiles, pioneering the integration of fashion trend elements and space creative design. GST's "Milan Fashion Week" series of products have been extended to varying degrees from the first generation products launched in 2007 to the current sixth generation products. With unique design concepts, advanced production techniques, and closely echoing Color and space have won the favor of many consumers.

After years of development and precipitation, Geshi Tao has not only won widespread favor in the terminal market, but has also been highly recognized by the industry. Recently, in the 2020 "Top Ten Brands of Building Sanitary Ceramics" selection sponsored by the China Architectural Decoration Association, hosted by the Material Application Branch of the China Architectural Decoration Association and China Ceramics Network, Geshi Ceramics won the heavyweight award of "Ceramic First-Line Brand" .

During the 2020 Foshan Autumn Ceramics Expo (October 18-21), the Geshi Ceramics "Dream Appreciator" exhibition hall will shine and bloom, presenting a visual feast that is not inferior to the international FASHION SHOW. By then, Geshi Tao will also inviteBrand image spokesperson Simon Yam was invited to come to the scene in person to bring you the fashion temptation to try new things from a distance, directly touch the trend vane, and explore the new connotation of life.

Instead of imagining, it’s better to see it with your own eyes and look forward to the stunning blooming of the Geshi Pottery “Dream Appreciator” exhibition hall!

Author: Shu Tong

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